Creative Production & Digital Strategy

Your Vision.
Produced With Purpose.
Built To Connect.

You bring the idea. We bring the strategy and production experience to make it real, whether it’s a website, pitch deck, podcast, television show, film, radio project, or live event.

See What We Create
Behind the scenes of Mad Connected productions — producer chair, studio microphone, live audiences, pitch decks, and an On Air sign

Creative Production for Brands, Talent & Entertainment

From Concept to Connection.

What We Do

Full-Service Creative Production
& Digital Strategy

From brands to broadcasts, we bring ideas to life through strategy, storytelling, and seamless execution.

Brand Development

Strategic branding that builds identity, creates clarity, and connects with the right audience.

Websites & Digital Presence

Modern, responsive websites and digital experiences that elevate your brand and expand your reach.

Podcast Production

End-to-end podcast production that brings your voice, story, and message to the world.

TV & Film Development

Concept development, pitching, and production support for film, TV, and digital content.

Live Events & Experiences

Producing impactful live events that engage audiences and leave a lasting impression.

Pitch Decks & Creative Packaging

Powerful pitch decks and presentations that tell your story and open doors.

Mad Connected

Ideas Mean Nothing.
Until They’re Produced.

Selected Work

The Work Behind
The Vision.

J. Anthony Brown Presents: Drink Tank

TV Development

R&B singer Donell Jones

Donell Jones

Brand Development • Digital Strategy • PR Services

Comedian Rodney Perry

Rodney Perry

Brand Development • Digital Strategy • Website Development

Battle of the Boutiques

Reality Television • Live Event Production

R&B singer Case

Case

Website Development

The Kickback Podcast

Podcast Production

Twenty Years.
Thousands Of Details.
One Purpose.

Madeline Smith, founder of Mad Connected, seated in a black leather chair

Founder & Entertainment Strategist

Madeline Smith Connects
Vision To Opportunity.

For more than two decades, Madeline Smith has worked across entertainment, media, and live experiences as a publicist, manager, producer, writer, and digital strategist—helping talent, executives, and creative teams turn ideas into opportunities and opportunities into lasting momentum.

Her career has been built where relationships and execution meet. From contributing to long-range career strategy and managing bookings for comedian and actor Rodney Perry to guiding publicity for music and acting talent, coordinating media appearances, shaping press materials, and supporting productions, Madeline is trusted to see both the big picture and the details that protect it.

Through Mad Connected, she brings that experience into one high-touch partnership. Clients come to her when the vision is ambitious, the room is moving quickly, and they need an ally with sound judgment, cultural fluency, and the relationships to move the work forward.

Connection. Strategy. Execution.

Whether the assignment calls for creative development, brand positioning, publicity, production leadership, digital strategy, or trusted project stewardship, Madeline connects the right people, sharpens the message, and creates the structure required to deliver with purpose.

20+

Years Experience

100+

Projects Produced

Management •
Publicity • Production

Entertainment Leadership

Relationships
Built Everything.

Collage of Mad Connected clients and collaborators surrounding the Mad Connected logo

A Strategic Partner At Every Stage

The Right Ally Changes
What’s Possible.

For talent, brands, executives, and creative teams who need more than a vendor,
Mad Connected brings strategy, relationships, and senior-level execution to the table.

01

Executive Creative
& Production

Television • Podcasts
Live Events • Development

Shape the vision, assemble the right collaborators, and lead the details from concept through delivery—without losing the creative thread.

02

Brand, Publicity
& Positioning

Publicity • Digital Strategy
Messaging • Creative Packaging

Clarify what makes the work valuable, position it for the right audience, and build the materials and momentum that open doors.

03

Talent & Project
Stewardship

Management Support • Partnerships
Sponsorships • Coordination

Provide trusted, high-touch oversight across people, priorities, and opportunities so the work moves forward with confidence and intention.

Mad Connected

Execution
Is Art.

Start The Right Conversation

Bring The Right Partner
Into The Room.

If you’re building, launching, producing, or repositioning something that matters, tell me where you want it to go. Together, we’ll identify the strategy, relationships, and execution needed to move it forward.